Digital Communications (Video Production)

About Our Program

The Digital Communications program of study explores the occupations and educational opportunities associated with the production of audio and visual media formats for various purposes, such as TV broadcasts, advertising, video production, or motion pictures. This program of study may also include exploration into operating machines and equipment to record sound and images, such as microphones, sound speakers, video screens, projectors, video monitors, sound and mixing boards, and related electronic equipment.

Potential Video Production Careers:

Film and Video Editor, Filmmaker, Producer, Camera Operator, Film Director, Photographer, Television Writer, Videographer, and more.

Video Production Job Facts

The film and video editor job market is expected to grow by 17.0% between 2016 and 2026, with the salary for Film and Video Editor in Texas averaging $47,160.

The filmmaker industry is concentrated in California, New York, Florida.

Employers for film and video editors include television stations, cable companies, and film and video companies. Another arena of employment is in independent studios.

Job Roles and facts gathered from “Film and Video Editor.” CareerExplorer,

  • Video Production Pathway

    LEVEL 1

    • Principles of Art, Audio/Video Technology, and Communication**
    • Digital Communication in the 21st Century*

    LEVEL 2

    • Audio Video Production

    LEVEL 3

    • Audio Video Production II/Lab

    LEVEL 4

    • Practicum in Video Production (Internship)


    • Apple Final Cut Pro X
    • Apple Logic Pro X
    • Adobe Certified Associate Premiere Pro
    • Adobe Certified Associate Certifications

    * Offered at DATA Middle School
    ** Offered at both DATA Middle School and DATA High School