book cover

From an Idea to Disney: How Branding Made Disney a Household Name

by Lowey Bundy Sichol, illustrated by C.S. Jennings Year Published: Houghton Mifflin Harcourt Publishing Co, 2019

book trailer

From an Idea to Disney is a behind-the-movie-screen look into the history, business, and brand of the world's largest entertainment empire.

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